Peter Els has been involved in the automotive industry since 1979 when he joined Nissan South Africa’s product development team as a student engineer. On qualifying, he explored all facets of the industry holding, positions in engineering, after-sales service, and marketing. Peter has held positions with OEM’s such as Daimler, Fiat, Toyota, Nissan and Beijing Automotive Works. He’s also been responsible for OE sales and exports at Robert Bosch South Africa. After years in an industry driven by information gathering and communication Peter began writing technical articles on various aspects of the industry and the cars it produces. Since then he has produced a broad spectrum of automotive analysis work.