Nissan to Launch Connected Cars in India by July
【Summary】So far, the business is expected to launch a smartphone app that owners can use to communicate with their car and send basic commands. Like Honda Connect, the automaker will also offer vehicle diagnostics capabilities, service reminders and GPS tracking.
Nissan is expanding its smart car products and features to new markets. The automaker is in the process of rolling out advanced telematics and connectivity services to several vehicles that will launch in India.
If all goes according to plan, consumers will be able to purchase the cars in July. The cars targeted to receive connected car features include the following: Micra, Sunny and Terrano.
The campaign is very similar to what Honda is currently offering to India-based consumers. Called Honda Connect, the company provides vehicle health monitoring, car location services and trip analysis data to its customers in the country. Furthermore, the services are supported by 121 call centers around the location.
Nissan's Connected Car Program
Not a lot of information has been released about Nissan's connected car program. So far, the business is expected to launch a smartphone app that owners can use to communicate with their car and send basic commands. Like Honda Connect, the automaker will also offer vehicle diagnostics capabilities, service reminders and GPS tracking.
"With connected cars going hand in hand with clean energy solutions, Nissan is now also expected to introduce the hybrid powertrain variant of the X-Trail SUV in India, to take on the likes of Skoda Kodiaq and Volkswagen Tiguan," said Souvik Das from Digit India.
On the other end of the program, Nissan will benefit immensely from proactively expanding its connected car features to new locations. With new places and consumers comes new data. The company will be able to monitor and track cars with connected features. For example, researchers could gather information about the vehicle's condition at specific locations. It would even be possible to use consumer data to improve diagnostics by focusing on common issues that local cars encounter, such as worn out shock absorbers from bumpy roads.
The first connected car to launch from the group above is the 2017 Nissan Micra – an updated, premium hatchback that debuted in India in 2010. Since then, the automaker has improved its design and features to cater to tech-savvy customers.
Several notable updates come with the vehicle, including automatic headlamps, automatic rain-sensing wipers and follow-me-home features. The interior still remains simple and minimal; it's clear that the focus of this model is its connected capabilities. For safety, the Micra comes with standard dual airbags, as well as ABS with EBD. Bluetooth and audio controls will also be available for consumers.
"The new Micra brings intelligent features to the customers, and brings facilities of urban convenience to them, while also making the car's appeal sportier," said Arun Malhotra, managing director, Nissan Motor India.
Nissan is planning to introduce a total of eight new cars in India by 2021. Four of those offerings will reportedly come from Datsun, a subsidiary of the business. It is unclear how many of the remaining four will be electric-powered units (the 2017 Micra runs on gas or diesel, depending on package). So far, the automaker is forecasted to bring the the iconic Leaf to the local market.
Michael Cheng is a legal editor and technical writer with publications for Blackberry ISHN Magazine Houzz and Payment Week. He specializes in technology business and digesting hard data. Outside of work Michael likes to train for marathons spend time with his daughter and explore new places.
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