BMW Charges Towards an Electrified Lineup

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【Summary】BMW Group recently announced plans to add 12 fully-electric vehicles to its lineup by 2025 with a new four-door EV set to be unveiled at the Frankfurt Auto Show.

Original Vineeth Joel Patel    Sep 17, 2017 9:00 AM PT
BMW Charges Towards an Electrified Lineup

Numerous automakers have announced plans to introduce electrified models as a reaction to countries' and cities' plans to only allow the sales of electric vehicles and hybrids. Strict emissions and fuel-economy restrictions are forcing automakers' hands, as the majority of them have decided to release electrified models of popular vehicles within the next few years. 

BMW Sees EVs, Hybrids As The Future

According to a report by Automotive News, BMW Group, which consists of BMW, Mini, and Rolls-Royce has become the latest automaker to announce its plans to introduce a whole slew of electrified vehicles by 2025. As the outlet reports, the automakers that make up BMW Group have plans to introduce a total of 25 electrified vehicles, including 12 fully-electric cars by 2025. The first vehicle as part of the automaker's sweeping plans will be a four-door zero-emissions model introduced at the Frankfurt Auto Show. 

"By 2025, we will offer 25 electrified vehicles – 12 will be fully-electric," said CEO Harald Krueger at an event in Munich, Germany, claiming that all of the electric vehicles will have a range of 435 miles. The electric vehicles, as BMW laid out in a press release, will sit on two flexible vehicle architectures that will allow the automaker to build the vehicles quickly and efficiently. 

It All Starts With A Tesla-Fighter

According to the report, Krueger stated that the four-door vehicle that will be unveiled at the auto show will be a fully-electric model that will sit between the BMW i3 and i8 plug-in hybrid sports car. That specific vehicle, as Auto News reports, was at the automaker's design headquarters in Munich when journalists toured the grounds under wraps. 

In addition to a four-door BMW, Mini will also unveil an electric vehicle at the Frankfurt Auto Show that will go on sale in 2019. BMW won't be too far behind with an electrified version of the X3, which will be put into production in 2020.  

"We will be increasing the share of electrified models across all brands and model series," said Krueger. "And, yes, that also includes the Rolls-Royce brand and BMW M vehicles." 

While one would expect BMW and Mini to sell electric vehicles, as the German automaker announced plans earlier this year for an electric version of the 3-Series sedan, the fact that BMW Group would force Rolls-Royce, an automaker that got started making cars back in the early 1900s, to make EVs is shocking. Rolls-Royce is known for making high-end luxurious vehicles that set the standard for luxury. And consumers wealthy enough to afford a Rolls-Royce want the best for interior features, powertrains, and exterior design, which are areas that EVs have been weak in. 

via: Automotive News

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