What is the maximum electric-car price for mass-market success? Poll results
【Summary】What is the maximum electric-car price for mass-market success? Poll results indicate around $25,000, the price chosen by half the respondents.Another quarter of the survey participants chose $30,000 (not so coincidentally, the effective post-incentive cost of the very cheapest 2017 Chevrolet Bolt EV).
A few weeks ago, we asked our Twitter followers how low electric-car prices would have to go for them to succeed in the market.
The answers were revealing, because the sweet spot seemed to be around $25,000, the price chosen by half the respondents.
Another quarter of the survey participants chose $30,000 (not so coincidentally, the effective post-incentive cost of the very cheapest 2017 Chevrolet Bolt EV).
But we were curious about how much flexibility there was in that pricing, so we asked the question a different way.
In a new survey, rather than asking how low, we asked how high the price for an electric car could go.
The answers were remarkably consistent with the earlier poll.
More than one-third of respondents (34 percent) said $30,000.
And the bulk of the rest of the survey participants were evenly split between a max
Only 13 percent chose "$20,000 or less" as the highest price for an electric car to succeed.
Interestingly, $30,000 is slightly below the average transaction price for a new passenger vehicle sold in the U.S. this year.
That number now hovers around $34,000, with continuing low interest rates and longer loan terms enabling larger vehicles to be sold given continuing low gasoline prices.
But whether carmakers can adequately explain and market the notion of sticker price versus effective price remains to be determined.
Not every buyer will necessarily qualify for the full $7,500 federal income-tax credit offered for electric cars from the tiny Mitsubishi i-MiEV to the priciest Tesla Model X P100D.
On the other hand, many "buyers" are actually choosing to lease their electric cars, which allows the tax credit to be realized immediately in the form of lower monthly payments.
It also provides a hedge against rapidly improving battery technology and falling prices for longer-range electric cars.
resource from: Green Car Reports
Waze launches Bluetooth beacons to avoid tunnel blackouts
InfluxData closes $16 million Series B led by Battery Ventures to organize IOT data
Google's vision of a driverless future just got a big boost from the government
Self-Driving Car Guidelines Call for Information Sharing
Set Self-Driving Cars Free
2017 Chevrolet Bolt EV Chevy Bolt EV not on shared architecture, but platform name secret, GM says
Renault is reportedly about to unveil a new all-electric Zoe with ~200 miles of range
Self-driving boats will be tested on Amsterdam's canals next year
- Ghost Locomotion Emerges from Stealth Mode, Plans to Retrofit Cars for Self-driving
- BMW i Ventures Invests in Silicon Valley-based Flexible Circuit Maker CelLink
- Electric Vehicle Sales Fall After China Scales Back Subsidies
- Ford Motor Co to Deploy its Self-Driving Cars in Austin, TX with Argo AI
- Mazda Introducing its First EV Next Month
- Renesas & StradVision Collaborate on a Deep-Learning Smart Camera for Autonomous Vehicles
- Tesla Installs its 2,000th Supercharger in China as Shanghai Gigafactory Nears Completion
- Ford Motor Co Develops a Unique Way to Keep Self-Driving Vehicle Sensors Bug-Free
- Hyundai Develops the World’s First Active Noise Cancelling Technology for Passenger Vehicles
- Volkswagen Begins Pilot Line Production of EV Battery Cells in Germany