Mapping Company eMapgo Will Help Power Ford's BlueCruise Autonomous Driving Feature on Vehicles Sold in China
【Summary】China-based spatial-temporal intelligence big data services company Luokung Technology Corp a provider of interactive location-based services (LBS) and high-definition maps (HD Maps) in China, announced that its affiliate eMapgo will provide mapping services for two new Ford vehicle models for the China market, the Ford EVOS and Mach-E electric SUV.

Chinese spatial-temporal intelligence big data services company Luokung Technology Corp a provider of interactive location-based services (LBS) and high-definition maps (HD Maps) in China, announced that its affiliate eMapgo will provide mapping services for two new Ford vehicle models for the China market, the Ford EVOS and Mustang Mach-E electric SUV.
eMapgo's mapping services cover the majority of highways in mainland China. The maps recieve regular over-the-air updates, so they are always up to date and ready for use.
Luokung Technology Corp. is a leading spatial-temporal intelligent big data services company, as well as a leading provider of LBS and HD Maps for various other industries in China. Luokung's mapping technology serves smart transportation industries, such as autonomous driving, smart highway and vehicle-road collaboration and remote sensing data services.
Luokung acquired eMapgo in March 2021.
The HD maps developed by eMapgo include semantic details not found on standard digital maps used by millions of drivers for turn-by-turn driving directions. The highly detailed 3D maps used to support autonomous driving include the exact position of lane markings, road signs, crosswalks, curbs and other infrastructure.
With the eMapgo partnership, Ford would not be able to obtain these detailed, high level maps of China's roadways on its own. The "Surveying and Mapping Law of the People's Republic of China" amended in August 2002, limits how new maps can be created in China.
Luxury automaker Audi is also using the mapping services of eMapGo for its vehicles in China. Tesla uses maps provided by Baidu for its vehicles sold in China.
Ford intended to launch BlueCruise in its U.S. vehicles in 2021, but the automaker said it delayed the rollout to push out the necessary over-the-air-updates to properly equipped vehicles in order for the system to work safely.
Ford's BlueCruise is similar to Tesla's Autopilot and Supercruise from General Motors. The system offers driver supervised, hand-free driving on highways.
These advanced driver assist systems (ADAS) systems control the steering to keep a vehicle centered in a lane and maintain a safe distance from other vehicles. More advanced versions can change lanes to pass slower moving vehicles.
BlueCruise is considered to be SAE Level-2 autonomous driving systems, which require driver supervision at all times.
Ford started deliveries of the Mach-E to customers in China in December.
Ford operates a 50/50 joint venture in China with Changan Automobile named "Changan Ford". The locally produced Mach E is being manufactured at Changan Ford's manufacturing plant in Chongqing. The joint venture company was founded in 2001 and is headquartered in the city of Chongqing.
-
Ford Announces the Largest Utility Agreement in the U.S. History to Assemble All of its Vehicles in Michigan Using 100% Renewable Energy by 2025
-
Lucid’s New ‘Stealth Look’ Appearance Package for the Electric Air Sedan Compliments its High Performance DNA
-
Volkswagen Announces Pricing and Styling Updates for the 2023 ID.4 Electric SUV, Which is Being Assembled in Tennessee
-
Ford Unveils the F-150 Lightning Special Service Vehicle, a Fully Electric Pickup for Police Departments
-
Volkswagen Group China Unveils its ‘Flying Tiger’ Electric Vertical Take-Off and Landing (eVTOL) Passenger Aircraft Prototype
-
Volkswagen Starts Production of the Electric ID.4 SUV in Tennessee, Presents New Competition for Tesla, GM and Ford
-
Lucid Group Hires Key Executives that Formerly Worked for Mercedes-Benz and Tesla as it Prepares for Global Expansion and Production Ramp Up
-
Volkswagen Group of America President and CEO is Appointed to Lead the Automaker's New Electric Off-Road Truck Division ‘Scout’
- Audi Hits EV Startup NIO With a Trademark Lawsuit Over its Vehicle Naming
- Tesla Raises Prices in the U.S. as Inflation Chips Away at its Profit Margins
- Volkswagen and bp Announce New Partnership for the Rapid Rollout of Fast EV Charging Infrastructure in Europe
- GM’s New Blazer EV Will Take on the Tesla Model Y Performance and Ford Mustang Mach E
- Specs and Photos of NIO’s New ES7 Electric SUV Revealed in a Regulatory Filing in China Ahead of its Launch
- GM Expanding First Responder Training Program for EV Crashes
- Sony, Honda Sign Agreement for Joint EV Brand
- GM’s Buick Division is Getting a Makeover, Will Only Offer Electric Vehicles by the End of the Decade
- Ford is Testing a New Robotic Charging Station to Assist Drivers of EVs With Disabilities
- Ford to Use Lithium Iron Phosphate Batteries for the First Time as it Aims to Produce 600,000 EVs a Year in 2023, Sets Up Global Supply Chain