Car2go Gets Upscale Vehicles Thanks To Mercedes-Benz

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【Summary】Car2go, a large car-sharing service, has entered the upscale segment by adding the 2017 Mercedes-Benz GLA and CLA to its fleet of vehicles in North America.

Original Vineeth Joel Patel    Feb 01, 2017 4:39 PM PT
Car2go Gets Upscale Vehicles Thanks To Mercedes-Benz

Car-sharing services are quickly expanding to new locations and providing users with the ability to supplement car ownership. While some may think that car-sharing providers only offer users low-end cars that are on the verge of breaking down, one service is expanding its lineup with luxury vehicles. 

Luxury From Germany

Car2go, a car-sharing service that is owned by Daimler, is one of the largest competitors in the segment. And the service just become more luxurious as it added a few models from Mercedes-Benz into its fleet of vehicles. The 2017 Mercedes-Benz CLA and GLA were added to the company's fleet of vehicles in North America.  

In the U.S., users received access to the four-door sedan and crossover at the end of January, while drivers in Canada will have to wait until a few more weeks. Getting to drive a Mercedes-Benz definitely beats car2go's current offerings, which include the Smart ForTwo. 

"At Mercedes-Benz we see the four key pillars for future mobility as connectivity, autonomous driving, carsharing, and electrification," stated Dieter Zetsche, CEO of Daimler AG and head of Mercedes-Benz Cars. "Car2go is already the most popular carsharing service in the world. "Now it will be even more attractive to small groups of friends and families who want to conveniently travel around cities in style, safety, and comfort." 

As Automotive News reports, car2go didn't specify how many CLA and GLA models it will add to its North American fleet, but Mike Silverman, a car2go spokesman, said that the number will be in "the thousands" by the send of this year. In fact, the majority of car2go's fleet will be made up of vehicles from Mercedes-Benz by the end of 2017, the company said in a statement.  

Unlike the company's current fleet of Smart ForTwos that feature the easy-to-spot paint scheme of blue and white, the newly-added GLA and CLA will wear black, white, or silver paint. Because painting a luxury vehicle white and blue doesn't really make sense, does it? 

Car2go users don't need to worry about dishing out more money, as Silverman, according to Automotive News, said that prices should only go up by a few cents. As of writing, car2go members pay 41 cents per minute, $14.99 per hour, or $84.99 per day to borrow a car from the service. Prices do vary by location, though. 

Car2go Continues Its Expansion

Daimler started car2go in Ulm, Germany back in 2008. Now, for individuals living in the U.S., the service is available in Washington, D.C., Columbus, OH, Portland, OR, New York, NY, Seattle, WA, Denver, CO, and Austin, TX. Since the company's humble beginnings nine years ago, car2go has expanded to have approximately 2.2 million registered members across the world and has a fleet of roughly 14,000 cars globally. 

The move to offer members with cars from Mercedes-Benz is a huge update for car2go's users, as Smart ForTwos are tiny, city vehicles that have little in terms of luxury features. With even more vehicles from Mercedes-Benz coming in the near future, we're sure car2go will become even more popular with individuals that aren't interested in owning a vehicle. 

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